2012 has been a strong year for MCM. It has enjoyed solid growth across its core take40 and HotHits properties, and earlier this year added VEVO to its portfolio for the Australian market. These digital assets, combined with MCM’s radio properties (such as My Generation) and digital platform services (such as Movideo and Igloo), place MCM in a unique position in terms of possessing cross platform media products with national footprint both in broadcast and digital.
Talking Digital spoke to MCM Entertainment CEO Simon Joyce about where business is heading for the group.
TD: MCM has made some of the larger financial committments to online video of any of the media companies in Australia over the past 5 years … would you say the development of the video space revenue wise has been slower than anticipated for all of us, and where do you see the next 3-5 years going? Continue reading